Analytics Maturity Powers Company Performance

THE BIG IDEAS

  • IIA’s previous research briefs Ranking Analytics Maturity by Industry (June 2016), Analytical Excellence Among Digital Natives (September 2016), Driving Corporate Performance in Retail Through Analytics (January 2017), and Driving Clinical and Operational Performance Through Analytics (August 2017) demonstrate that analytics maturity varies significantly between industries and across the top-performing companies in each industry. This follow on research brief uses IIA’s proprietary analytics maturity data – from leading companies like Amazon, Apple, Netflix and Google – and publically available financial and company data, to illustrate the positive association between analytics maturity and superior company performance. Our compelling

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