Five Big Data Analytics Pitfalls to Be Aware of (And Avoid!)

The Big Ideas

  • Big data is powerful, but it isn’t a panacea that resolves every problem an enterprise has

  • Even big data doesn’t always provide enough relevant information to enable effective predictive analytics

  • Save time and energy by identifying and avoiding losing situations up front

  • Even when analytics are successful at uncovering potential value, additional work is required to realize the benefits through action

  • It is necessary to think through deployment from start to finish and not

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