Omnichannel Banking: Embedding Banking in Consumers’ Daily Lives
This powerpoint presentation is the companion to our IIA Client Phone Briefing featuring Marcia Tal as she walks us through her research and outlines an approach to turning omnichannel banking from vision to reality. As customers play a stronger role in their banking activities and demand additional ways to interact with banks it is becoming critical for banks to deliver to remain relevant. Data and analytics are key to building an integrated strategy and successfully delivering the next generation consumer banking experience, omnichannel.
To download the presentation, click here.