Revisiting Common Obstacles to Analytics Success

The Big Ideas

  • We review 12 common obstacles to building and sustaining an analytics program that serves the organization’s needs and maximizes the business contribution of analytics

  • Obstacles are grouped into four sets — business, execution, technical and people — reflecting the multifaceted challenges faced by analytics leaders and practitioners. Each obstacle includes warning signs, preventative remedies to facilitate evaluation and action under individual circumstances

  • These actions and remedies require education of, and effort by, many stakeholders both in and out of the analytics function or team, including business

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