Text Analytics: Unlocking the Value of Unstructured Data


Most organizations – businesses, government agencies, non-profits – are just scratching the surface of what they can learn and accomplish through the analysis of unstructured text. Opportunities abound, applications are multiplying, and the landscape is coming into sharper focus. IIA spoke with Simran Bagga, Senior Product Manager for Text Analytics at SAS to get her views on how to unlock the value of unstructured data.

What can Text Analytics do for an organization – what is a good starting point?

Before outlining options for where and how an organization can start unveiling opportunities with

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